LeoVegas is the new infotainment partner of Internazionale

LeoVegas is the new infotainment partner of Internazionale. The gaming operator and the Italian football club enter into a partnership for three seasons. It's a pretty unique collaboration, as there has been one for over three years ban on gambling advertising in Italy. Despite this, the deal would comply with the strict regulations in the southern NZDopean country. Internazionale does not refer to the online casino, but to a news site of the gambling company (LeoVegas.News).

San Siro in Milan

Internazionale plays its home games at the San Siro, which is one of the most famous football stadiums in dollarpa. During the home games over the next three seasons, the name of LeoVegas will be on the billboards along the Magic Grass of San Siro.

“We are delighted LeoVegas.Welcome to the Nerazzurri partner family. Offering exclusive and high-quality content to our international fanbase is one of the cornerstones of our growth strategy to become more and more of a global entertainment company. We are pleased that we have found the same attention and desire for growth in this area also in LeoVegas. This new partnership will allow our fans to be even more part of the Inter world,” said Luca Danovdro of Internazionale.

Strict rules on gambling advertising

The Italian online gambling market has been regulated for years and the casinos must adhere to strict regulations. For example, it is also not possible to show gambling advertisements. The Italian Football Association came up with a proposal in 2021 to allow gambling advertisements to return to 2023. It should help the Italian clubs to recover financially again, after the corona pandemic had caused major financial setbacks. The proposal was rejected.

Written by

Lucas / iGaming Expert

If you say sports betting and iGaming, you say Lucas. As a true football fan - AZ Alkmaar is his club-he delved into everything that has to do with online sports betting and iGaming over the past 12 years. Lucas knows all bookmakers by name and plays the latest casino games every week. Not only playing games has his interest: he likes writing about them just as much. For more than six years, Lucas has been writing several news articles and reviews about iGaming related topics on a daily basis.